Aline is the best copywriter I know of. Full stop. She’s a dream to work with, and has loads of creative ideas – not just about the words but about the entire concept as a whole. She brings a clear vision that draws on years of experience. Better yet, she brings enthusiasm and flexibility. She takes criticism with grace (not that I ever have much) and works with the client’s best interest in mind. I’m sure she could write anything, but she brings exceptional skill to her fundraising writing for charities. Aline knows how to find the nugget in any story that gets you hooked and brings forth all the right emotions. Her writing raises more money, so I use her for every single project I work on. I can’t recommend Aline enough.
Margaux Smith, Flat Earth Direct
Aline writes beautifully and is one of the few people who really understands why donors give.
Mark Phillips, Founder, Bluefrog
Aline is one of the most talented fundraisers I have ever had the privilege of working with. And one of the most modest – she’d never say that herself. But her creative input has helped us make a six-fold increase in our direct mail income at the University of Leeds. She has an uncanny ability to find the Single Most Important Thing about your cause, and communicate it in a way that will engage and inspire your supporters.So here is my simple four stage prescription for your direct marketing fundraising success: 1. Call Aline. 2. Talk to her. 3. Work with her. 4. Repeat, at extremely regular intervals.
Adrian Salmon, the University of Leeds